Valuate trade-ins more quickly and accurately
Your machine solution will often substitute an older machine that still has a market value. The key to handling a trade-in profitably is to accurately valuate the trade-in without losing momentum in the sales situation. In ProUsed, the sales representative configures the properties of the trade-in with preset parameters such as model, mileage and identified defects. The application then provides a calculation of the current market value for the model, adjusted for wear, cost of required repairs and other business-specific presets.
Make the trade-in support your competitiveness without sacrificing profitability
In a trade-in situation it is important not to sub-optimize the trade-in, but rather to optimize the profitability of the deal as a whole. It is often worth being flexible with the customer at one end, while you recover the money in another part of the deal. ProUsed presents the value of the trade-in as part of the whole deal. In this way the sales representative can easily balance the trade-in against the sold product, while maintaining focus on the profitability of the entire deal. As an example, the sales rep has the room to agree to a generous price for the trade-in, knowing that the rest of the deal will yield enough to deliver the desired profitability.
Get a head start on selling the trade-in
Few sales managers want to stockpile used machines, as this ties up capital and requires storage and logistics. ProUsed gives you a head start on sales by communicating the incoming trade-in even before the deal is completed. Sales representatives throughout the organization are constantly updated on what will soon be available on the second-hand market and can use this information to build selling opportunities. ProUsed enables you to sell and ship the trade-in directly from its origin to a new customer, without ever passing through your storage.
Take advantage of online marketplaces
Online marketplaces for used machines such as Mascus.com are a great opportunity to further boost the efficiency of the second-hand market. However, it is wise to avoid the effort of creating and maintaining ads for individual objects. ProUsed can be used to automatically create, launch and maintain an online ad based on the information gathered when valuating the machine. This not only reduces the amount of work spent on creating the ad, it also enables you to make the trade-in machine available for purchase online instantly. This head start will further improve the chances of being able to ship the trade-in directly from one customer to another.
